Meriwether Cider Company is owned and run by the Leadbetter family in Boise, Idaho. Their history includes being guides, wild land fire fighters and are related to Meriwether Lewis of the Lewis Clark Expedition, thus the name. The brand is strongly rooted in this authentic family history and the aesthetic follows.
SOLUTIONS: naming conventions, identity system design, communication design, packaging design, consumer environment, visual merchandising, marketing, signage, environmental graphics, apparel, promotional items, event solutions, architectural materials and finishes, production design, production management